Are you planning to start an eCommerce business for your products? Well, in this internet arena, everything is possible digitally. Build for yourself a unique and fully functional eCommerce website, and that’s the least you could do to get started with digital business. Every day, millions of websites go live and are being made in some nook corner of the world. However, very few end up being on the radar of being noticeable by the algorithms. This is why you need to invest smartly in your eCommerce website project because technicalities genuinely do matter. 

This blog will walk you through everything there is to know about eCommerce website development costs in India. 

What is an eCommerce website? 

In the simplest words, it’s a digital store where you can view the products, add them to your cart, and buy them securely. eCommerce websites are the quintessential part of businesses these days, and one could safely say that it has become a necessity for everyone. Like traditional businesses, eCommerce websites are suitable for varying business models, be it B2B, B2C, C2B, C2C, or D2C. 

With a fully functional and well-designed website, one could see a shoot in their sales from zero to billions. It’s that simple when you have got the fundamentals right. 

eCommerce website development cost in India

Regarding costs, various factors such as the number of webpages, website designs, eCommerce functionality, Database integration, SEO, web content, domain name, hosting, web maintenance, payment integration, and customization decide what one would end up paying for the eCommerce website. 

Building a website is a complicated task. However, even amateurs can build a functioning website independently with web development tools. Usually, an eCommerce website could be developed by oneself by hiring freelancers or an agency. 

If you are developing a website on your own, you must invest a lot of time learning the basics and ensure that the website remains glitch-free and up-to-date. The cost of domain, hosting, plugins, integrations, extensions and other relevant services would add to your costs while developing a website independently. Approximate Rs 20,000 onwards can be expected to build a functioning website that does the bare minimum. 

Regarding freelancers, you can hire an individual developer to build an eCommerce website. A fresher may charge between Rs 20,000 – 1 Lakh for developing a small-scale eCommerce website. While hiring a freelancer could work for most businesses, agencies, in most cases, make a perfect choice. 

Agencies are preferable for website development because of their people strength. They have invested resources of man and technology at hand, helping them offer proficient web development services at negligent rates. An agency charge starts at Rs 35,000 and extends up to 4 Lakh. The charges change depending on the nature of the website, premium features, and code requirements. 

To summarize the approximate pricing of eCommerce website development

Category Cost
Self Cost Rs 20,000 – 30,000
Freelance Cost Rs 20,000 – 1 Lakh
Agency Cost Rs 30,000 – 4 Lakh

Read more: What is the importance of an eCommerce website for your business?

Best platform for eCommerce website development

One of the most prevalent and accessible ways of developing a website is through an eCommerce platform. Agencies, Freelancers, and individuals can build functional websites using these platforms. Here are the 3 best eCommerce platforms you could look out for to make your tasks easier. 


With a basic inventory and analytics system, Wix is perfect for small businesses that want to start their digital journey with baby steps. Wix’s easy drag-and-drop menu allows an individual to edit a webpage easily. It has a built-in ability to sell on Instagram and helps you build a strong brand image. However, Wix isn’t suitable when you want to scale your business. 


Ideal for large-scale businesses, Shopify allows you to choose your plans that suit your business bandwidth. It has excellent sales features and customer scores. Moreover, it allows you to sell across multiple channels, including Instagram, Facebook, or Pinterest. With a brilliant inventory system, Shopify is the user’s favourite for multiple reasons. However, it is unsuitable when you wish to grow internationally or opt for payment modes that Shopify doesn’t support. 

Also Read: Cost of Setting up an eCommerce site in India using Shopify

Square Space

Squarespace offers the best value for money with its design, great depth, quality, inventory system, and analytics tools. However, its editing is manual and not feasible while building a website. It lacks multiple payment options and shipping alternatives. 

Well, you could start building your website using any of these platforms. However, do keep your end goal or futuristic goals in mind. Sometimes, scaling an existing website becomes impossible, and you might have to build it again from scratch. 

Important features of eCommerce websites

Just like a stable core enhances our body’s strength, the features that act as a website’s core enhance your website’s functionality and ratings. Here are some outstanding features every eCommerce website should have now. 

User-Friendly Navigation

Users tend to leave the website if they find it difficult to navigate through the store. Ensure that you pick a clear menu that allows users to browse easily. Moreover, ensure that website navigation is intuitive for users to follow. 

Mobile responsive

More than 85% of users access websites through mobile phones these days. Mobile responsiveness is as crucial or even more prominent than web layout for your eCommerce websites. Ensure that your website is mobile responsive, at the least. 

Multiple security features

Your website’s security is paramount since it holds your users’ personal and financial data. Websites should be robust to cyber attacks from hackers and protect users’ confidentiality. SSL certificate is the mark of a secure website.

Checkout features

Conversion is the main goal of the eCommerce website, and with easy-to-use cart options, you guide the users to the right path. Having checkout buttons at the right place, an opportunity to edit the cart conveniently and all the requisite details at the right place helps you offer a friendly experience to users. 

Advanced payment options

Widen your chance of conversions with multiple payment options. Support multiple currencies and payment modes like COD, Netbanking, UPI, and cards. This would enable the users to make informed decisions promptly. 

Give significant importance to these features while designing your eCommerce website. With such features, you can boost your sales and enhance your reach. 

DeepIT - Best Web Design and Development Agency in Surat, India

Are you looking to develop an eCommerce website for your business? Contact Deep Technologies and allow us to guide you further.


How much does a 10-page website cost in India?

Building a 10-page basic website in India costs 15,000 INR and more.

What are the 3 types of eCommerce?

There are varying different kinds of eCommerce businesses. However, the prominent ones are B2B, B2C, and D2C.

What are eCommerce website examples?

Amazon, Myntra, Etsy, Flipkart, and others are prominent examples of successfully running eCommerce websites. 

What are the components of an eCommerce website?

Important components of an eCommerce website include easy navigation, mobile optimization, customer support, multiple payments, high security, and much more. 

Which technologies are used in developing an eCommerce website?

Front-end technologies like CSS, Javascript, and HTML, and back-end technologies like web servers, databases, and storage are important for building an eCommerce website.